Trending Terms
5 terms that are trending right now
FOMO (Fear of Missing Out)
Anxiety that an exciting or interesting event is happening elsewhere.
FOMO is that feeling when you see friends having fun without you and worry you are missing something great.
Growth Hacking
A marketing methodology that focuses on rapid experimentation across marketing channels and product development to identify the most effective ways to grow a business.
Growth hacking is like being a mad scientist in marketing - you constantly experiment with creative, low-cost tactics to find explosive growth opportunities that traditional marketing misses.
Retention Marketing
Strategic efforts focused on keeping existing customers engaged and loyal through personalized communication, value delivery, and relationship building to maximize customer lifetime value.
Retention marketing is like being the perfect partner in a relationship - instead of always chasing new dates, you focus on making your current relationship stronger, more valuable, and longer-lasting.
Sus
A slang term for 'suspicious' or 'suspect' that became globally popular through the game Among Us.
Sus is short for suspicious. If someone is acting weird or lying, you call them 'sus'.
Viral Coefficient
A metric that measures how many new users each existing user brings to a product, indicating the organic growth potential of a viral loop.
Viral coefficient is like measuring how contagious your product is - if it's above 1.0, each user brings more than one new user, creating exponential growth.