Marketing All Definitions
4 terms in marketing
A/B Testing (Split Testing)
A method of comparing two versions of a webpage, email, or other marketing asset to determine which performs better.
Growth Hacking
A marketing methodology that focuses on rapid experimentation across marketing channels and product development to identify the most effective ways to grow a business.
TrendingRetention Marketing
Strategic efforts focused on keeping existing customers engaged and loyal through personalized communication, value delivery, and relationship building to maximize customer lifetime value.
TrendingViral Coefficient
A metric that measures how many new users each existing user brings to a product, indicating the organic growth potential of a viral loop.
Trending